CRM and sales follow-up
How do I capture calls, emails, and meetings automatically instead of chasing staff for updates?
Connect the communication tools to the CRM and attach activity to the correct customer record. Capture reliable metadata automatically and use summaries only where they add value. Give staff a simple way to correct a bad match or add context.
What to check
- Can each communication be matched to the right customer?
- What should be captured automatically?
- How can staff correct or add context when needed?